We write our learnings, research, and stories that arrive at our desk here.
Most founders walk into an AI conversation with a list of ideas and no way to rank them. Here's the five-question framework I use on every Assessment to turn that list into a single, defensible first build.
Five questions that will tell you whether a vendor is selling real engineering or a wrapper around a model anyone can use. Plus the answers that should end the conversation.
ReadWhen it's worth running your own model serving, when SaaS wins, and the third option most founders don't consider. With a decision flowchart you can use this week.
ReadHow to write the JD, screen for real ability versus resume keywords, run the technical interview without being technical, and avoid the three patterns that look great on paper but fail in practice.
ReadThe single most useful sentence I say on intro calls. If your AI plan is driven by a board question, an investor pitch, or peer pressure, here's the math on why 'not yet' is often the right answer.
ReadA short workbook I use on every Assessment. Five questions that move you from “we should probably do something with AI” to a specific, scoped first build. Use it on your own, or bring it to your next leadership offsite.
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